Keep the Red Alive – Maintaining Red Hair Color

CC by J. Gordon_Writes

I’ve dyed my hair red a few times. Every time I see old pictures of myself with my highlighted, auburn color I think, “I should go red again. Why did I change it?” It complemented my skin tone by bringing out a bronzy/golden color instead of washing me out. So why did I get rid of it? Oh right! I didn’t. It got rid of me.
Red is the hardest hair color to maintain (and strangely, also the hardest to kill when you’re trying to make that cross over to another color). Red fades rather quickly but there are things you can do to extend its vibrant life expectancy. Jason Backe, a well-known celebrity colorist from Ted Gibson Salon, shares his tips on maintaining red hair color.

First, try to shampoo as rarely as possible; the more often you shampoo, the quicker your color will fade. Shampoo your hair every other day or every third day, if your hair allows it. When you do shampoo, use a sulfate-free shampoo that doesn’t strip your color. The TIGI S-Factor Color Savvy Shampoo cleanses your hair without stripping the hue.  Follow it up with the TIGI S-Factor Color Savvy Conditioner, which moisturizes hair while sealing the cuticles.

Every third wash, or so, use a color-boosting conditioner like CHI Organics Tone & Shine Marigold. The CHI Organics Tone & Shine Marigold is made specifically for maintaining brown and red hair. It provides ultimate moisture as it enhances color.

Make sure your hair is protected from damaging UV rays every time you step out of your house. Sun exposure is a huge factor in why hair gets that brassy-metallic look. The CHI Ionic Color Protector Leave-In Treatment adds shine and body to your hair while protecting it from UV rays.

Use a temporary root-covering pen (like Touchback) in red, to cover up new growth between color touch-ups. You’d be surprised how much influence even just a little bit of root color has on the overall vibrancy of your hair color.

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