If you’ve even set foot inside a drugstore in the past year, you’ve probably come across a face mask. The world of skincare is forever dynamic, but this is one useful, effective trend that is here to stay. What may confuse even the savviest beauty enthusiasts, however, are the endless formulas. Are you a cream or a gel gal? Should you try a sheet or maybe some clay? Maybe all? We’re proponents of experimenting until you find the product that works best for your skin, especially since they all promise to do everything from deeply hydrate dry spots to treat acne to combat aging. Here’s what you need to know before you get started.
Using Them Properly
Face masks are an amazing addition to any skincare routine—provided you’re using them the right way so that they have time to actually work their magic. Keep these handy tips in mind:
- Cleanse Skin First: Masks should only be applied to clean faces. If you’re using a rinse-off formula, apply it right after cleansing. If it’s an overnight mask, put it on as the final step of your routine.
- Know the Product: Take into account the purpose of your face mask. If it’s a deeply hydrating nighttime product, you can probably skip your usual evening moisturizer so that the mask’s ingredients have a chance to penetrate. Have super dry skin? Use both for efficacy.
- Understand Sheet Masks: The beauty of a sheet mask is that it imparts intensive ingredients that sink into your skin on contact. When you lift it up, don’t rinse! Massage the remainder into your skin for lasting effects.
While You Were Sleeping
You may wind down at the end of a long day, but your skin is just getting started. It’s during the overnight hours that your skin works its hardest—your cells repair and regenerate, which means it’s an excellent time to use a potent product that won’t be disturbed by environmental aggravators and everyday stress. Your skin is simply more receptive at night, and more inclined to reap the benefits of effective ingredients like anti-aging vitamin C. The Peter Thomas Roth Camu Camu Sleeping Mask is formulated to moisturize while you sleep while combating the appearance of fine lines and wrinkles. You’ll wake up to a fresher, brighter complexion, and with regular use you may notice a difference in visible signs of aging.
Play With the Clay
You haven’t touched clay in years—but you finally have a good excuse to toy with the stuff thanks to the hundreds of products crowding the shelves today. The beauty of clay is that it’s versatile enough to suit all skin types. I
t’s ideal for oily types who want to soak up the excess sebum, but even dry and sensitive skins can benefit. That’s because clay is formulated to draw out the many impurities that build up, from dirt to oil. This is a baseline for all types of clay masks, but you can narrow down your selection to one designed specifically for your skin type. The bareMinerals Hyperglow Mini Face Mask Collection is packed with four tubs of clay designed to deep clean, hydrate, exfoliate, and firm. Take your pick!
The Next-Level Sheet
You’ve probably heard all about sheet masks, and even if you haven’t tried one it’s probably turned up on your Instagram feed more than once by now. Besides making for a great social media photo opp, though, sheet masks are some of the most effective skin products available. They were everywhere on Korean drugstore shelves before they made the transition abroad, and today they’re a global phenomenon for very good reason. The beauty of this fabric mask is that it douses the skin with beneficial ingredients, like hydrators and nutrients. That’s key if your goal is to see visible results. The Dr. Dennis Gross Age Erase Recovery Mask contains 10 essential vitamins and GABA, a topical relaxing agent.
Images courtesy Vogue